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Blog Posts by Jason StOnge

4 Must Have Elements to a Successful Lead Generation Telemarketing Campaign

Posted on Jul 9, 2010 by Jason StOnge, Account Executive

Over the last few weeks, I have had a number of meetings with clients and prospects in which the same basic question continued to re-emerge, “What do I need to do to ensure my telemarketing program is successful?” With each company having slightly different program objectives and organizational structure, we discussed a number of specific strategies and tactics needed to ensure the success of their programs. That said, regardless of the pro...

Tagged: lead generation, targeted lead generation, telemarketing lead generation, lead generation telemarketing, lead nurturing


Three Steps to Starting the New Year Off Right

Posted on Jan 12, 2010 by Jason StOnge, Account Executive

While the end of the year can be quite hectic due to professional and personal obligations, the beginning of a new year is a great time for planning and optimizing your telemarketing lead generation initiatives. Here are 3 steps to help you refocus and start the New Year off right: Review 2009 Performance: Take the time to analyze your results. How did you program(s) perform compared to last quarter or last year? How did the market respon...

Tagged: telemarketing lead generation, telemarketing leads, lead generation, targeted lead generation, lead nurturing


Keeping Sales Engaged in Your Telemarketing Initiatives

Posted on Nov 3, 2009 by Jason StOnge, Account Executive

Many marketers, working to better align marketing and sales efforts, are challenged with keeping Sales engaged in a meaningful way and getting the feedback needed to optimize the performance and results of telemarketing lead generation programs. Beyond getting Sales’ input and “buy-in” during the development of the program, listed below are 3 additional ways you can keep Sales involved in a relevant way: Program Launch –Schedule a te...

Tagged: lead generation, telemarketing lead generation, targeted lead generation, telemarketing sales leads, telemarketing leads


Top 5 Program Considerations for Telemarketing Lead Generation Success

Posted on Aug 6, 2009 by Jason StOnge, Account Executive

Recently, Art Sobczak featured a blog post titled My Unbreakable Rules of Sales in his Telesales Blog. The post essentially lists a number of sales “rules” that work for Art. After reviewing the list, I not only realized that I agree with Art, but that many of the rules are also great examples of things to consider when developing a lead generation initiative. I started to think about the key components required to develop a successful progr...

Tagged: telemarketing lead generation, lead generation, targeted lead generation, telemarketing sales leads, telemarketing leads


Working with Sales to Maximize Your Telemarketing Leads

Posted on May 7, 2009 by Jason StOnge, Account Executive

You are committed to running a successful lead generation program. You have invested your time and money to select the best partner, develop the best program, and provide the best training. You have gotten buy-in and input from key players across departments. You are preparing to launch the perfect program. Ultimately, the success of your program is being measured by the number of qualified leads that make it into and through the pipeline. D...

Tagged: lead generation, lead generation sales, sales telemarketing leads, sales tips telemarketing, telemarketing lead development


Welcome to TeleNet's telemarketing lead generation blog. Members of TeleNet's executive, program management and account management staff will contribute to our blog on a weekly basis. Please subscribe to our RSS feed or sign up to receive email updates to obtain insight, tips, and feedback to improve or enhance your telemarketing lead generation and lead nurturing programs and processes.

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