Hiring and Maintaining Motivated Telemarketing Agents
Posted on Jun 14, 2010 by Sonya Lane , Vice President of Human Resources
After recently reading an article about call center work in Connections Magazine, I started thinking about the content in the prior submissions I’ve made in regards to screening candidates for the Marketing Communications Specialist position here at TeleNet. The primary point in both blogs was to give perspective on what the ideal candidate possesses in order for our company to select them to ...
Tagged: lead generation telemarketing, telemarketing sales leads, telemarketing agent profile, lead generation, targeted lead generation
Data Captured from Telemarketing Lead Generation Programs May Reveal Important Trends
Posted on Jun 3, 2010 by Laura Johnson , Senior Program Director
For any ongoing effort, it’s important to benchmark periodically in order to keep an eye not only on the success of your efforts but also the market’s reception. Aside from just looking at the numbers, it’s important to look at feedback from your market in terms of how prospects are answering particular questions. For example, if you’re asking why they’re not interested in a particular offer ...
Tagged: lead generation telemarketing, telemarketing lead generation, data telemarketing, telemarketing lead generation analysis, lead nurturing
An Easy Way to Support Sales and Maximize Lead Follow-up
Posted on May 20, 2010 by Anabel Foucart , Senior Program Director
When telemarketing sales leads are fed through our client’s CRM system and appear for a designated partner or sales representative for follow-up, my contact information is visible to them, so that if they have any questions or comments before placing that critical call to the account, I can assist if necessary. One interesting aspect about the conversations that I have with sales representative...
Tagged: lead generation, targeted lead generation, telemarketing lead generation, sales lead management, telemarketing sales leads, lead generation closed loop
Do You Have the Most Critical Positions on Your Telemarketing Team to be Successful?
Posted on May 4, 2010 by Ashlea Harris , Vice President of Program Management & Operations
A productive call center is a busy place—call monitoring, strategy meetings, trainings, client calls, reporting and agent development each and every day. You have to be flexible, hard working and have a strong work ethic to make it in the fast pace environment of a successful call center. I find it fascinating when I hear of other telemarketing firms and how their call centers are structured. T...
Tagged: lead generation telemarketing, lead generation, lead nurturing, telemarketing sales leads, telemarketing leads
Marketing & Sales Integration – An Important Key to Telemarketing ROI
Posted on Apr 27, 2010 by Kathy Rizzo , Vice President of Sales and Marketing
I was recently asked what sets apart our most successful clients – those who yield the highest measured ROI from telemarketing activities. Assuming that at TeleNet, we provide all of our clients with the same high quality leads, why do some of our clients boast ROIs as high as 64:1, while others may not be able to pinpoint their ROI at all. Is it luck? Or is it strategy? The answer to that ...
Tagged: telemarketing lead generation, telemarketing sales leads, lead generation, lead nurturing, sales marketing integration telemarketing
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Welcome to TeleNet's telemarketing lead generation blog. Members of TeleNet's executive, program management and account management staff will contribute to our blog on a weekly basis. Please subscribe to our RSS feed or sign up to receive email updates to obtain insight, tips, and feedback to improve or enhance your telemarketing lead generation and lead nurturing programs and processes.
Browse by Author
- Abby Lynes, Program Director
- Anabel Foucart, Senior Program Director
- Ashlea Harris, Vice President of Program Management & Operations
- Ashley Rist, Lead Quality Manager
- Brian Rubin, Senior Software Developer
- Britney Bailey, Program Director
- Chris Engel, Vice President of Information Technology
- Dana Gill, Program Director
- Jason St Onge, Senior Account Executive
- Jeff Johnson, Guest Blogger- TeleNet Client & Industry Veteran
- Jon Plant, Senior Program Director
- Kathy Rizzo, Vice President of Sales and Marketing
- Laura Johnson, Senior Program Director
- Maryann Ramsey, Program Director
- Melissa Joffrion, Account Executive
- Micah Green, Operations Training & Development Manager
- Sharon Dahlhaus, Account Executive
- Sonya Lane, Vice President of Human Resources
- Tamika Drake, Call Center Coordinator
- Tyler Anderson, Account Executive