BancIntelligence & TeleNet Utilize Targeted Lead Generation Aimed At Banking Executives
Summary
BancIntelligence's unique online advisory solution provides the banking industry with objective, financial and market analysis. Targeting C-Level decision-makers, BancIntelligence found that their message was too complex to communicate via direct mail and email alone. Therefore, they devised a marketing approach which utilized appointment-setting and one-on-one customized Web conferences. Learn about their unique approach and how Te...
Building Contact Data
Summary
Marketing departments need quality data in order to consistently contribute to the company’s revenue stream. Yet most organizations struggle finding the time and expertise to develop and maintain their data. While time consuming, the pay-off is well worth the investment. Learn how a leading telephony solutions provider contracted TeleNet Marketing to assist in determining the accuracy of their customer data and to understand the ...
CTDI Supply Taps New Markets with TeleNet's Lead Generation Programs
Summary
CTDI Supply is known as "the strongest link within the Telecom Supply Chain." Since 2002, CTDI has partnered with TeleNet to implement lead generation initiatives targeting CLECs, telecom consultants, wireless carriers, and Fortune 1,000 corporations. Learn how TeleNet developed an ideal customer profile, acquired pinpointed lists, developed "pain-inducing" questions and deployed strategies that have helped CTDI grow 15%.
TeleNet's Nurturing Methodology Utilizes "Human Touch" to Generate Significant ROI for Clients
Summary
Closed loop analysis has determined that many long-term leads are not activity pursued by the sales organization, resulting in prospects falling into a "black hole" between marketing and sales. Learn how TeleNet has developed a 3-tier Nurturing Methodology to ensure marketing efforts are maximized and that only "Sales-Ready" leads are provided to the sales organization.
Targeted Multi-Media Lead Generation Strategy Works For The SEI Advisor Network
Summary
The SEI Advisor Network provides independent advisors with outsourced wealth management platforms that are designed to meet the demands of a new generation of wealthy clients. Learn how SEI's Corporate Marketing partnered with the Advisor Network marketing team to develop a formal lead generation strategy including a multi-media mix of e-mail, web banners, print advertising, direct mail and telemarketing.
"It's critical for us to partner with a marketing provider that can effectively and professionally communicate at the executive level. TeleNet's communication specialists are seasoned professionals, who we fully trust to br..."
"As a sales manager, I believe that it's crucial that our sales reps focus on prospects that are ready to buy. That's why the program that TeleNet runs is so important for us. They provide highly qualified leads that need i..."
"Telemarketing is a vital key to our success. Without TeleNet’s team, we would not have created the traction required to speak directly with our targeted advisors, qualify them and ultimately schedule appointments for our ..."