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Blog Posts

An Easy Way to Support Sales and Maximize Lead Follow-up

May 20, 2010

When telemarketing sales leads are fed through our client’s CRM system and appear for a designated partner or sales representative for follow-up, my contact information is visible to them, so that if they have any questions or comments before placing that critical call to the account, I can assist if necessary. One interesting aspect about the conversations that I ha...

Tagged: lead generation, targeted lead generation, telemarketing lead generation, sales lead management, telemarketing sales leads, lead generation closed loop

News Items

DM News Tool Box: Closed Loop Lead Data

May 5, 2008

Question: *How can I better obtain closed-loop data on my leads in order to show ROI?* Answer: “Consider taking a hands-on approach to your lead management by employing a closed-loop lead administrator,” suggests Kathy Rizzo, VP of marketing at TeleNet Marketing Solutions. This administrator would be a person who can actively monitor the CRM system, ensuring leads a...

Tagged: lead generation, telemarketing closed loop, sales lead management, lead generation closed loop

Best Practice Guides

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