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Blog Posts

“Dedicating” Yourself to Lead Generation Telemarketing

Feb 26, 2008

Many of our clients are faced with the decision of whether to outsource telemarketing on a campaign basis or to invest in a dedicated telemarketing agent (or team of agents) on a long-term basis. Assuming your overall telemarketing volume warrants it, utilizing a dedicated team on a consistent basis has noticeable benefits. Some of those advantages are… *Training*-...

Tagged: telemarketing leads, sales leads, teleprospecting leads

Tips for "Hands-On" Sales Lead Management

Feb 25, 2008

You spend a tremendous amount of time and money identifying, telemarketing, qualifying and nurturing your sales leads. Thus, it’s difficult to pass “sales-ready” leads over to the sales team and cross your fingers that the sales reps follow-up, provide feedback to you and ultimately win business. In many cases, you are also limited by your CRM reporting function. So e...

Tagged: sales lead management, sales leads, roi, lead management, crm

News Items

To CRM or Not

Dec 19, 2007

As a provider of telemarketing lead generation services, we are frequently asked if our agents can work directly within a client's CRM system. Whether it's Siebel, Salesforce, SalesLogix, or any number of other CRM systems, our answer is always the same - “Yes, but you have to understand the pros and cons before making a decision.” There are benefits of having your e...

Tagged: crm, telemarketing, sales leads

Best Practice Guides

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