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Marketing & Sales Integration – An Important Key to Telemarketing ROI
Apr 27, 2010
I was recently asked what sets apart our most successful clients – those who yield the highest measured ROI from telemarketing activities. Assuming that at TeleNet, we provide all of our clients with the same high quality leads, why do some of our clients boast ROIs as high as 64:1, while others may not be able to pinpoint their ROI at all. Is it luck? Or is it stra...
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