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Blog Posts
Successful Lead Generation Tactic: Engage The Gatekeepers!
Jul 14, 2008
In Melissa Joffrion’s recent blog entry, titled "Lead Generation to C-Level Executives":http://www.telenetmarketing.com/blog/36/Lead-Generation-to-C-level-Executives-How-to-be-top-mind-and-in-front-of-executives, she offers tips on how to effectively reach out to C-level Executives and other important decision makers. Melissa touches on the importance of gatekeepers an...
Lead Generation to C-level Executives: How to be top mind and in front of executives
Jul 2, 2008
Many organizations are hesitant to telemarket to C-level executives. The perception is that they are difficult to reach and not interested in the message. Although this can be true, there are effective ways to communicate with this audience. Below are tips on how to craft appropriate messaging, create relevant email, work with gatekeepers, understand roles, and addre...
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Best Practice Guides
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Targeted Multi-Media Lead Generation Strategy Works For The SEI Advisor Network
The SEI Advisor Network provides independent advisors with outsourced we... Read more »
Three Ways To Improve Your Lead Nurturing Strategy
Although more than 80% of high-tech marketers say they have a lead-nurturing ... Read more »
Tagged: lead nurturing, lead generation, lead nurturing scoring, lead nurturing human touch, lead nurturing telemarketing
Telemarketing Lead Generation: Beyond Statistical Measurability
In today’s climate of marketing accountability, the measurability of tel... Read more »
Tagged: lead generation statistics, lead generation metrics, lead generation telemarketing, telemarketing lead generation, benefits of telemarketing

