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A Consideration in Telemarketing Campaign Development-- the Sales Perspective
Jan 23, 2009
What defines a successful telemarketing campaign? There are numerous metrics that can be used to quantify and monitor the production of a telemarketing program, many of which we use internally here at TeleNet. These metrics are quite useful in effectively managing a campaign on a day-to-day basis. However, much of the success of a campaign will be driven by steps taken...
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