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News Items
Telemarketing tells the story for BancIntelligence
Nov 28, 2006
After developing an automated solution for banks' financial and market analysis - a process traditionally performed by onsite advisers - BancIntelligence faced an even tougher challenge: how to market the solution to bank executives. The Atlanta-based company tried direct mail and e-mail but discovered there were limitations to both. Direct mail "is so costly for a ...
Best Practice Guides
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Targeted Multi-Media Lead Generation Strategy Works For The SEI Advisor Network
The SEI Advisor Network provides independent advisors with outsourced we... Read more »
Three Ways To Improve Your Lead Nurturing Strategy
Although more than 80% of high-tech marketers say they have a lead-nurturing ... Read more »
Tagged: lead nurturing, lead generation, lead nurturing scoring, lead nurturing human touch, lead nurturing telemarketing
Telemarketing Lead Generation: Beyond Statistical Measurability
In today’s climate of marketing accountability, the measurability of tel... Read more »
Tagged: lead generation statistics, lead generation metrics, lead generation telemarketing, telemarketing lead generation, benefits of telemarketing