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Blog Posts
Tips for Maximizing your Telemarketing Investment
Jan 30, 2012
The decision to use telemarketing as a tool either internally or using a 3rd party vendor is a decision that should be well thought out. It is necessary to evaluate your current sales and marketing infrastructure, before making this investment. Consider asking these five questions: # Do you have a specific target market and/or what products or services can you pr...
An Unexpected Source of Valuable Information
Jan 26, 2012
Dead Leads. The term “dead lead” is not music to the ears of those of us in the teleprospecting business by any means. Obviously, a dead lead is the absolute antithesis of our purpose in life. However, where do our best lessons in life usually come from? Yes, that’s right, our failures. A dead lead represents a failure of some kind…somewhere along the line, something we...
3 Tips to Positively Impact Lead Generation in 2012
Jan 4, 2012
At the beginning of each year, I usually blog about starting the New Year off on the right foot. In previous years, I have highlighted some ideas and tactics to help you improve your lead generation efforts in the following posts: "Three Steps to Starting the New Year Off Right":http://www.telenetmarketing.com/blog/119/Three-Steps-to-Starting-the-New-Year-Off-Right and...
News Items
TeleNet Marketing Announces Seventh Consecutive Year of Growth
Jan 9, 2012
BOGART, Ga. January 9, 2012 - TeleNet Marketing Solutions announced today that 2011 was its seventh consecutive year of growth. The company ended 2011 with a revenue increase of more than 14 percent. Despite strains in the global economy, TeleNet grew in employees, client base and revenue, and expanded services to include outreach in Latin America. Gregg Garrett, p...
Lead gen game: do lots of little things right
Oct 1, 2011
Direct Marketing News features lead generation cold-calling advice from TeleNet Marketing Solutions' Vice President of Sales and Marketing, Kathy Rizzo. Read her advice below, and visit the Direct Marketing News website (link below) for more advice from marketing experts. *Kathy Rizzo, Vice President of Sales & Marketing, TeleNet Marketing Solutions* Even with t...
Why Social Media Doesn't Replace Tradition
Feb 1, 2011
If you are skeptical of the relevance of traditional marketing, or are even considering a replacement of traditional lead generation tactics with social media - think again. Traditional marketing remains critical to business-to-business marketing strategy, particularly in the area of lead generation. According to a 2010 B2B Survey conducted by Forrester and Marke...
Best Practice Guides
Seven Key Findings from Telemarketing Lead Generation "Best in Class" Survey
Jun 29, 2011
For the fourth consecutive year, TeleNet Marketing Solutions has surveyed marketing professionals to more thoroughly understand how companies – primarily in the high-tech industry - are utilizing teleservices within their business-to-business lead generation strategy. Rather than analyzing the survey responses as a single group, TeleNet divided the responses into two...
Tips For Creating a Respectful & Successful Teleprospecting Approach
Apr 4, 2011
Even in the B2B world, cold calling and teleprospecting can be viewed as intrusive and self-serving. However, for those marketing and sales professionals who take the time to deliver a respectful, thoughtful approach, teleprospecting will initiate meaningful conversations with decision-makers, which will eventually impact your bottom-line. Following are nine tips to...
Six Questions to Ask When Seeking a Lead Generation TM Agency.
Jun 10, 2010
If you're evaluating telemarketing agencies for lead generation, here are six questions that you will want to make sure to ask. # *What is your knowledge of my company / industry?* Finding an agency with relevant experience is crucial. Tell me about your experience in my industry. What’s your approach? Do you have case studies to share? Are you working with my co...
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Acuity Brands Partners With TeleNet to Drive Quality Leads To Their Channel
Acuity Brands creates demand within the Renovation market by proactively... Read more »
TeleNet Marketing Announces Seventh Consecutive Year of Growth
BOGART, Ga. January 9, 2012 - TeleNet Marketing Solutions announced today tha... Read more »
Tagged: lead generation, targeted lead generation, teleprospecting, telemarketing lead generation, lead nurturing, telemarketing sales leads
Tips for Maximizing your Telemarketing Investment
The decision to use telemarketing as a tool either internally or using a... Read more »
Tagged: teleprospecting, lead generation, targeted lead generation, telemarketing lead generation, teleprospecting lead generation